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Thursday, April 29, 2010

Get Double the Mileage From Your Beauty Favorites


Use much less mascara: Curl your lashes first and you'll need to apply just a smidge of mascara to make them stand out. To do, using a traditional lash curler (Revlon and Maybelline sell under $5 versions at drugstore.com) firmly clamp curler pad on lashes mid way between tips and roots; squeeze curler for at least 30 seconds then release.

Stretch your foundation: Apply foundation with your fingers instead of sponge. Makeup tends to absorb into a cosmetic sponge so some goes to waste. Foundation also spreads easier and more evenly when applied with your fingers, which is why makeup artists recommend it.

Save on scent: Spot application ... spritzing fragrance on your neck, wrists, cleavage, etc ... can be overpowering. For subtler, all over scent, spritz fragrance once directly over your head, then close your eyes as the scent floats down and envelops you.

Everlasting nail file: Some experts claim that using a metal nail file can damage nails, but that's not true if you file gently and in one direction, not back and forth. A high tech metal file such as Diamancel Diamond Nail File ($28 at sephora.com) or the classic Diamond Deb Nail File ($3.99 at amazon.com) can last you a lifetime.

Cheapest/best makeup remover: Many experts, including NY dermatologist Heidi Waldorf, recommend Vaseline. You can't find a less expensive product, it's extremely gentle and it easily removes mascara.

Tuesday, April 27, 2010

Luxury Hair Products Debut at Duane Reade

Drugstores Are Going Glam! Peter Lamas Products, once only available at Fred Segal and Macy’s, are now going mass market, debuting in Duane Reade on April 29th.

While this is NY-specific news, the company is also offering a NATIONAL giveaway. To celebrate the launch, Peter Lamas himself will be making appearances at the Herald Square and Rock Center Duane Reade locations to provide free hair consultations and to announce his FREE YEAR OF HAIR CARE giveaway! From now through June, Lamas fans all over the country can enter online for a chance to win. 256 winners will be selected. For more details visit lamasbeauty.com

Tuesday, April 20, 2010

Do-able at home hair color: Save up to $2,000 a year

Coloring your hair at home is a big money saver, and it's a cinch once you get skilled at it. Benefits include no travel time or waiting time, and you can multi-task doing chores around the house while waiting for the color to set.

The experts at Consumer Report's Shop Smart Magazine ran tests of at home hair color kits and results showed that it's possible to get salon results at home. For more information, see the current issue of Shop Smart or follow this link
http://www.shopsmartmag.org/files/Mane_event.pdf
for my no-risk tips for how-to ... without ruining your hair or staining the bathroom.

Monday, April 19, 2010

FREE BEAUTY ADVICE

Budget Style on a Shoestring is active again after a short hiatus (while I was guest blogging and writing about beauty in-house at Avon).
Watch for more stylish ways to save big on beauty, fashion, fun and more.
Have a beauty problem or question? Post it on this blog or email me and I'll provide free advice from a leading expert.

Thursday, February 11, 2010

Girdles for Guys


Now there's a manly version of Spanx. Guys who can use some slimming can disguise their bulges without the hassle of dieting or the expense of liposuction, and they are no longer limited to boxers or briefs. EQUMEN recently launched the bulge-smoothing Core Precision Undershirt and Precision Underwear for men, sold at major department stores and at freshpair.com. Pantyhose for men, or "mantyhose," is another growing trend, but beware of males who voluntarily subject themselves to the discomfort ... and the risk of runs.

Wednesday, February 10, 2010

Winter makeup trends from Chatterberries.com

Chances are you don't want to go super trendy with your makeup, but sticking by too traditional can be a bit ho-hum. What's in season? Trend forecaster Sharon Graubard, Senior V.P of Stylesight (a leading trend forecasting provider for the style industry) reports that this winter, makeup is dramatic, with strong yet wearable looks that complement current fashion trends. "Rich, deep colors and defined eyes add drama to simple ensembles, while offbeat, ornate apparel demands a more subdued palette for the face," she reports.

True 80's

This season makeup has a retro influence. "There's a return to the bright, eye-catching makeup that was popular in the 80s," says NYC based makeup artist Gita Bass, who created Tina Fey's red carpet look for the 2009 Oscars. "With this trend, your eyes will be a main attraction, so technique is important," she cautions. "Choose shadows for the eye that pop, like turquoise, hot pink or emerald green," Bass suggests. "Next, grab black liner and blend it up toward the crease." Try a gel liner, like Buxom by Bare Escentuals Lashliner in Leatherette, and tons of black mascara - such as Rimmel Sexy Curves Waterproof Mascara--for extra definition.

Statement Lips

Classic French style, with crimson lips set against porcelain skin, gets updated for fall. The hot look is creamy red, blotted to a semi matte finish, plus there are new deep wine stained lipsticks for even more femme fatal allure, like Laura Geller Creme Couture Lipstick in Bordeaux. "To pull off a bold mouth, line the lips with a liner that matches your natural lip color and feather it all over your lips as a base," Bass says. "Apply a bright matte red over your lips, straight from the tube, then blend the color along the edges of the lip using a stiff lip brush and correct any mistakes with a pointy cotton swab. Blot and reapply, and don't forget to get the inner corners of your lips." Reds to try: Lorac Breakthrough Performance Lipstick in Leading Lady, Duwop Private Red Lipstick.

Instead of investing in different products, winter trends are right on target in Cargo's Runway Kit. The color palette includes metallics, neutrals and brights for eyes and lips, silky powder blushes and their best-selling Medium Bronzer. A $175 value, CARGO's Runway Kit retails for $49.

Wendy Korn Heppt

Tuesday, January 19, 2010

BAD BEAUTY DEALS

Read the March issue of Consumer Reports Shop Smart Magazine for my latest feature on bad beauty deals. Lots of products out there can be a waste of money, or worse. For every beauty dilemma, there’s a product that’s claimed to solve it. But many don’t, and lots of us have been suckered into buying stuff that doesn’t work.

Want the real dish on Lash Growers sold at Sephora and Duane Read?
Did you know Brazilian Keratin Treatment is all about formaldehyde? Legend has it that a Brazilian realized that when formaldehyde was used to embalm the dead it also straightened the hair, which led to the BKT that's so popular today
Lip Plumpers don't work and nothing will eliminate a scar or firm your bust.

Read this and more at shopsmartmag.org.

Looking for more information on any of the topics? I have plenty of expert advice so just leave a comment or email wendykorn@yahoo.com.

Sunday, November 22, 2009

DERMATOLOGISTS' BUDGET-CRUNCHED BEAUTY TIPS

Leading dermatologists Susan H. Weinkle, M.D. and Heidi A. Waldorf, M.D. tell how to get the most out of your beauty budget. The key is to invest wisely and know where you can and can't compromise. The three essentials to keep your skin in top shape now--to avoid expensive corrective procedures later--are sunscreen, an antioxidant moisturizer, and a product containing retinoic acid.

Products – money savers and splurges

Worth the Price:
* Prescription retinoids (tretinoin, tazarotene, adapalene) – nothing else has been shown to do as much for photoaged skin; and one tube should last several months
* Certain cosmeceuticals (idebenone, coffeeberry) – your dermatologist knows what works and what you’re more likely to tolerate

Budget Picks:
* Cleansers – a gentle over-the-counter non-drying cleanser will do the job.
* Sunscreen – drug store options with appropriate ingredients abound, and you need to use a lot of it.
* Eye cream – to save money, use your face cream for your eye area too.

Augmenting in-office treatments at home:
* Get more bang for your buck – use a home microdermabrasion system between professional treatments
* Non-invasive treatments work best when accompanied by an effective at home regimen of sun protection and some combination of retinoids, anti-oxidants and/or peptides.
* Don’t work against your treatment: avoid cigarettes, tanning, and picking.
* Ask your dermatologist for a prescription to slow hair growth while you’re undergoing laser hair removal

When is do-it-yourself okay and when do you need the doctor?

DON’T:
* Pop your own pimple or ingrown hair – you’re just spreading the inflammation
* Mix together at home peel kits with other ingredients –the combination can increase the depth of penetration dangerously
* Play with at home lasers and gadgets when you’re tan – you risk skin discoloration and scarring

DO:
* See your dermatologist for a painful acne cyst – a dilute cortisone injection can reduce it in 1 – 2 days
* Gently exfoliate once or twice a week but avoid anything sharp (if it hurts on your hand, don’t use it on your face)
* See your dermatologist for laser or light treatments – she can confirm it’s safe and appropriate for your problem

Reasonable investments for Long-term beauty
* The current long-lasting fillers are cost-effective. A recent study of hyaluronic acid showed that once you achieve your optimal correction, keeping it up requires only half the original volume used once or twice a year. For patients who can’t pay for full correction the first visit, there’s the option to gradually achieve correction over several months – each treatment builds on the last because the prior filler isn’t gone and new collagen has been formed.
* Tightening procedures utilizing lasers and radiofrequency cost far less than surgery, can put off the expense of a surgical lift for several years and don’t require a lot of time off from work.
* Botulinum toxins continue to be a safe and effective way to look fresher without downtime and for about the cost of hair and nail maintenance.

Thursday, October 15, 2009

There's More to Do Than Watch The Baseball/Football TV Marathon This Weekend

Of course we're rooting for the Yankees and the Giants this weekend, but that doesn't mean we have to watch every game (from Friday evening to Saturday evening and all day Sunday!) Leave the boys home and check out these stylish and deeply discounted fun activities:

On Location Tours' Bus tour of sites seen on TV's Gossip Girl guides you through over 40 sites seen in the hit TV drama , including the New York Palace Hotel.
Full price: $40
Goldstar.com price: $19

$100 Lunch or Dinner for $50
At Wild Ginger Restaurants: A $100 dining coupon is just $50 online at nyhalfoff.com.
Valid at 4 Wild Ginger Locations:
226 E. 51st St, NY, NY
10 Park Place, NY, NY
48 Great Neck Rd, Great Neck
467 Columbus Ave, NY, NY

Play Tourist for a Weekend (or an entire week)
At citypass.com, $79 Citypass includes admission to 6 top NY attractions (a $140 value). Citypass booklet contains six actual admission tickets, each with a tip revealing a secret to skip main ticket lines. Plan a weekend -- or take up to nine leisurely days to explore shops, restaurants, and neighborhoods.
Empire State Building Observatory
American Museum of Natural History & Rose Center
Guggenheim Museum
The Museum of Modern Art
The Metropolitan Museum of Art and The Cloisters
Circle Line Sightseeing Cruises
or
Statue of Liberty & Ellis Island

Monday, October 12, 2009

Defensive Driving Course Available Online Saves You Hundreds

Pay less for auto insurance and you’ll have more to spend on clothes, makeup and other fun stuff. If you’re not getting an easy 10% discount off your annual auto insurance rates because the required two-day defensive driving course is a time consuming hassle, here’s news: you can take a virtual defensive driving course online (I just completed mine, in between commercials during Mad Men, in my PJ’s).

Listen smarty pants, in addition to saving money, I bet even you can brush up on your driving skills.
For instance:
What’s the #1 cause of fatal crashes? A. Speeding. B. Drunk Driving. C. Failing to Maintain Lane Position.
Correct answer: C.
If you think you’re perfect at maintaining lane position when driving, you’re smarter than the 41,000 people who die in motor vehicle crashes each year.
True or False: Never take your eyes off the road?
Correct answer: False.
Rule for changing lanes safely: before you change lanes glance over your shoulder to check the blind areas to be certain no one is near the left or right-rear corners of your vehicle.

If you’re the world’s best know it all when it comes to driving, then just do it for the discount. The in-person or virtual course fee averages $49 and is good for three years. Save 15% at Idrivesafely.com; the site offers a defensive driving course for only $35.

Thursday, July 2, 2009

Half Price Haute Haircuts, Haircolor

Great deal: Get your hair cut and/or colored at one of the world’s hippest, most fashionable salons for about what you spend at the corner beauty shop. Nick Arrojo, the hair pro on the hit show What Not to Wear, is offering summer specials including two-for-one and blow-dry lessons with the pros.

• Half Price Cuts/Color: Mon-Thurs, bring a friend(s) who is new to ARROJO studio and get two cuts and/or colorings for the price of one (11:30-4:45pm). Using one of the lower priced but still very experienced stylists, you and your friend(s) can pay as little as $34@ plus tip. Both appointments must be back-to-back with the same stylist.

• Be a Blow-Dry Pro: $50 gets you into a professional group blow-dry class, where you’ll learn to do a smooth blow-out, loose flowing waves, tousled and textured tresses. You leave with $50 of ARROJO product for free. Call for class schedules.

To make an appointment, or to check on availability of these offers call 212 242 7786. Mention the offer you are booking when you make your appointment.
Arrojo Studio
212.242.7786
180 Varick Street
New York, NY
photo ©Arrojostudio

Wednesday, May 13, 2009

99¢ Pasta Wins Taste Test

New York Magazine recently taste tested several brands of pasta. Quick, easy, filling, and still cheap, which brand is the best? And is the artisanal Italian variety better than what you can get at D’Ag’s?

Expert panel of pastavores blind-tasted eight brands of dried spaghetti. The 99-cent underdog from Trader Joe’s triumphed, edging out the pricey artisanal competition and the popular Barilla brand.

Monday, April 27, 2009

Quit Flushing

If you turn red when you’re trying to maintain your cool and you break out like a kid, you might have rosacea.

Characterized by redness, bumps and pimple-like blemishes, rosacea is a chronic beauty bummer. If you suspect you have rosacea or have tried traditional medications and lifestyle changes with little success, recently FDA approved oral Oracea ® (doxycycline, USP), seems extremely promising. "I often recommend my patients take Oracea® to help treat the signs and symptoms of rosacea," said Hilary Baldwin, MD, associate professor and vice chair, department of dermatology, SUNY Downstate Medical Center.

Available by prescription from dermatologists, Oracea® is unique because it doesn't cause bacterial resistance like long term antibiotics used to treat rosacea and it can reduce red bumps and pimples associated with the condition. With Oracea® on the job, it’s unlikely we’ll be seeing many W.C Fields look-a-likes in the future. For more ways to tame rosacea, visit www.BestFaceForward.com/

Hmmm, if Oracea® works on rosacea induced pimples, maybe it’s an “off-label” cure for common acne?

Friday, April 24, 2009

Be a Budget Savvy Bride

Know anyone getting married on long island? Check out gettingmarriedonlongisland.com. This awesome new website, started by a budget savvy wedding expert, includes unique ideas, hot trends and one-on-one advice.

Tuesday, March 24, 2009

Ride out the Economic Downturn with Bangs Instead of Botox

Press releases that hit my inbox are generally ho hum sales pitches, but this budget savvy one from a PR wiz at Trent & Co deserves a shout out.

Bangs instead of Botox? A simple snip could have the same overall affect to someone’s face as those paralyzing toxins. According to celebrity stylist Suki Duggan, owner of Donsuki Townhouse Salon, bangs are an affordable wrinkle fix. “A lot of my clients are asking me for bangs as a way to hide the imperfections of their forehead,” said Duggan.
Budget style on a shoestring adds: Hurray for bangs; this season they're a major beauty trend. Many models and stars ( including Kate Beckinsale) showed up at NY Fashion Week sporting freshly cropped fringes. Insider tip: Bangs need more frequent trims then the rest of your hair but, it's protocol for hairdressers to offer free bang trims in between haircuts.
Instyle.com tells how to groom long wispy bangs like Jessica Alba's:
HOW-TO: Blow-dry with a paddle brush, not a round one, to avoid a wave-like effect on hair and bangs. Finish with an anti-frizz sp
ray to ensure a smooth look. TRICK: Because of the thinness of these bangs, they can easily be pinned to the side or clipped back and are easy to
grow out.
BUY ONLINE NOW Spornette Small Paddle Brush, $6; shop.com.

Monday, March 23, 2009

When your beauty favorite goes bye bye

What to do when your favorite beauty product is hard to find or discontinued? Find out by reading my story in latest Consumer Reports Shop Smart Magazine, featured on CBS early show this morning. See When Your Beauty Favorite Goes Bye Bye http://shopsmartmag.org/

Thursday, March 12, 2009

Quick Fix for Biggest Beauty Blunders


Producing makeovers for magazines for years (including 620 makeovers in 12 years for Woman's World Magazine) I've witnessed what works and what doesn't, what's too pricey, too time consuming or a waste of time. Between budget friendly blogging, I'll be sharing some of the best hair and makeup artists tips I've come across. I'll also blog about makeovers for beauty blunders ... those no no's hair and makeup artists see most ... and that are easiest to fix.
First installment: Coping with comma brow
Comma brow comes from over plucking, resulting in a sperm-like blob where the brow starts, and an overly rounded pencil thin line to the rest of it ... like a big surprised comma.
Quick fix: brush or pencil in a natural looking arch while you try to let your brows grow in.
Best way to learn: stop in at Sephora or a makeup counter at Macy's and have their makeup pro show you how-to, for free.
On your own: find your ideal arch. To do, line an eyeshadow brush up with the outside edge of the colored part of your eye; where the brush meets the brow is where the highest part of your arch should be. Your brow line should be full from the inner corner to the arch, gradually narrowing from the arch to the outer corner.
To plump comma brows: Makeup artists recommend you use an eyeliner brush to brush brown or taupe matte eye shadow or brow powder along your brow line. To try: Maybelline Ultra Brow Brush on Color, $4.99.
For truly sparse spots: using a brown or taupe pencil, diagonally feather tiny hair-like flecks to fill in. Many makeup lines include a brush on brow color, which is ideal for plumping the brow line and to cover grays ... but it doesn't fix a comma shape.
If you're really all thumbs: it's more of an investment than a splurge to get a one-time grooming by celebrity brow maven, Eliza Petrescu ($120 at Exhale Spa in NY). She'll also tell-all about how to do-it-yourself so from then on, you can do your own upkeep. Check Eliza's website, elizaseyes.com, for more dish on her and for a virtual encyclopedia of tips on beautifying your brows.

Thursday, March 5, 2009

Don't Fall Victim to Beauty Puffery!

Can a lip product plump your pout? DuWop Lip Venom ($16), Lipfusion ($38) and a slew of other plumpers promise to boost lips like collagen.

On assignment for the NY Daily News, I convinced my daughter Julie (pictured, right) to test dozens of popular lip plumpers. Julie said some made her lips sting or burn, others added a pretty gloss, but none truly plumped her pout … and she’s not the only one. In a study published in the Archives of Facial Plastic Surgery, researchers found the products offered no observable change in lip size on a study of female patients. "If a lip-enhancing product did what a dermatologist can do, armed with lip-plumping injectables, it would be classified as a drug and not a cosmetic," says Deborah Sarnoff, M.D., associate clinical professor of dermatology at NYU Medical School. "Like all 'cosmeceuticals,' lip plumpers don't require FDA approval, nor do they need to prove their claims," she adds.

Lip plumpers contain ingredients such as niacin, cinnamon, capsaicin, menthol and clove that can make the mouth sting or burn. You'll
get fuller looking lips with reasonably priced lip liner and lipstick from companies like L'Oreal, Cover Girl, Max Factor or Maybelline. To do:

* Using lip pencil in a shade close to the lip color you'll wear, keep mouth relaxed and slightly open. Rest your elbow on a table or counter for support and hold the lip pencil like a regular pencil. Balance your pinky on the side of your chin to help maintain a steady hand.
* Place pencil tip at the center point between crests of your upper lip. Following the outer rim of the natural shape of your lips, draw a line from center to top of crest on one side; repeat on other side. Extend the line from top of each crest, along the very outer edge of your lip line, down to the outer corners of your mouth. For bottom lip, pinpoint the exact center by holding the lip pencil vertically under the tip of your nose. The point where the pencil touches your bottom lip is the center. Draw a dot there. Starting at the dot, draw a line along the very outer rim of your lip line, to the outer corner of your mouth; repeat on other side. Apply a long wearing lip color within outlined area. Another option: Use a lip pencil to line and color lips; it's less creamy than lipstick, so color lasts longer.

Tuesday, March 3, 2009

Save on Avon

SELL:
Looking to earn extra cash? A popular way is direct marketing, selling products not available in stores to consumers. Problem is, many companies require a substantial initial investment, offer pricey goods and pressure you to stalk everyone –- from your babysitter to your boss -- to buy. One exception is Avon: becoming a Representative is a $10 investment; you needn't sell to a single customer and you automatically get substantial discounts on your personal orders.

BUY:
Scaling back on spending? Avon has some great buys. Their Anew costs less than most other anti-aging brands, and budget friendly Skin-So-Soft is a global best-seller. Today you no longer need to thumb through little catalogues, since many Avon Representatives are online. My Avon "Lady," Susan Broderick, currently offers Free Shipping on online orders (use coupon code 6SFWR) and 50% off on many items, including ANEW REJUVENATE Flash Facial Revitalizing Concentrate, now $24; Lighten Up Plus Eye Cream, now $7.50; MOISTURE THERAPY Intensive Hand Cream, now $0.99; Skin So Soft Body Wash, now $2.99. Shop Susan’s store (or sign up to be an Avon Rep) at youravon.com/sbroderick.

Monday, March 2, 2009

Freebie Finds

Free Shoes: As a DSW Rewards Member (no fee), you get a $10 Welcome Certificate, reward certificates for every 1,500 points earned, double points shopping days, special offers and a birthday gift certificate. At a recent DSW clearance sale, I found my favorite sneakers -- New Balance 725's -- marked down from $75 to $29.95. Armed with a $20 reward certificate and my $10 birthday certificate, the cashier handed over the shoes and I paid nothing. Unlike most stores, DSW allows you to apply multiple offers to a single purchase.

If you've had a similar experience at another store, please tell us about it.